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One evening in early 2017 Louisa Maycock, Jake Cunningham and a few friends were discussing Mike Mills’ 20th Century Women. After coming home from the cinema, their housemate immediately went online and bought the classic pink and green Talking Heads: 77 t-shirt the character Jamie wears in the film. This got them thinking: “wouldn’t it be cool if women in film were treated like rock stars…if Greta Gerwig and Annette Bening had their names on t-shirts too?"
ACMI is the only stockist of this cult UK brand in the Southern Hemisphere.